Press - Customer Loyalty (Page 25)
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LA Times July 2007
Honda Motor Co.'s luxury Acura division topped a consumer satisfaction survey intended to measure how well U.S. car shoppers felt they were treated in dealer showrooms whether or not they bought a vehicle on the spot. Read More >
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ABC News July 2007
The study, released this week by Pacific Grove, Calif.-based sales consultancy Pied Piper, showed Ford Motor Co.'s Land Rover in second place and General Motors Corp.'s Saturn in third. Read More >
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Monterey County Herald July 2007
In an innovative study that evaluates how well car shoppers — not buyers — are treated in showrooms, Acura, Land Rover and Saturn dealers came out on top. Read More >
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RV Business July 2007
Monaco brand dealers were ranked highest in a newly released study gauging how shoppers are treated at retail locations that sell Class A motorhomes. Read More >
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Monaco RV Dealerships Ranked highest by 2007 Pied Piper Prospect Satisfaction Index July 2007
Patent-pending Pied Piper PSI process used to evaluate and benchmark RV industry shopping experience and salesmanship effectiveness, and provide actionable insights to turn more shoppers into buyers. Read More >
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Motorcycle Product News May 2007
2007 Pied Piper Prospect Satisfaction Index. "For the first time, manufacturers and dealers have a clear set of guidelines for improving sales processes." Read More >
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PowerSports Business March 2007
A Montana dealership agreed to have its retail practices analyzed as part of a national survey. "I would do it again..." Read More >
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Dealernews March 2007
Harley-Davidson salespeople are more likely to fully engage a customer, a virtue that earned the OEM's dealerships high marks in a recent consumer survey. Read More >
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PowerSports Business February 2007
Harley-Davidson dealerships have the most effective sales force and provide the best shopping experience among top motorcycle brands, according to what is believed to be the first survey of its kind in the powersports industry. Read More >
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PowerSports Business February 2007
The first ever Pied Piper Satisfaction Index points to one industry misgiving: our sales staffs are inept. Acknowledge that your sales staff and its procedures are less than what they could be, perhaps drastically so. And then do something about it. Read More >
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