"It's creating the wrong type of relationship between the dealer and the customer," said Michael Lock, the CEO of Ducati North America, when asked about the "old-fashioned" CSI-based dealership variable holdback programs. Instead, Ducati and Lock chose to measure and benchmark dealer sales performance every month using "prospect satisfaction" and Pied Piper PSI®
Lock says that the old CSI surveys put pressure on dealer staff to convince consumers to give them high scores on such surveys. By choosing Pied Piper PSI® instead, Ducati ensured that the evaluation of the dealership's retail practices are kept between the dealer and the OEM, and do not involve the customer, something Lock sees as key.
Why Choose Us
Focus on Client's Success
- Pied Piper Management Company LLC (PPMC) has a proven track record delivering operating results for our clients - we help you drive change - rather than just "nice to have" research for the shelf.
- Our products & services provide straight-forward value--we are a "profit center" for clients rather than an expense.
- Our products & services are easy to use and efficient; created specifically for practical, ongoing day-to-day use by individuals such as manufacturer regional and field employees and dealership employees.
- Our products & services are proprietary & unique, and in the case of Pied Piper PSI®, patent-pending.
Many of us have hired companies to help us solve problems, only to find that they interview our employees, feed their ideas back to us along with some off-the-shelf "fad" solutions, and leave before implementation. Pied Piper Management Company, on the other hand, is about fresh thinking as well as a focus on implementation. Our team has a track record of success in many different industries, inventing the standards and delivering beyond expectations. If you have a dream, think bigger, then call us.
||Founder Fran O'Hagan helped widely expand the appeal of the Mercedes-Benz Brand through the highly successful introduction of the Mercedes-Benz M-Class in an unprecedented, broadly accessible price category.
Unique Award Winning Senior Level Experience
PPMC's unique award-winning diversity of experience provides broad industry and consumer insights that allow PPMC to identify opportunities and risks, and more accurately and efficiently implement effective client solutions.
PPMC staff are well-rounded and capable in multiple aspects of business such as marketing, distribution, sales, product planning, sourcing, design, engineering, manufacturing, research, service, network optimization and public relations. We bring our creative thinking caps, our practical experience and our financial calculators to our work with clients. These capabilities provide us with an in-depth understanding of a company's position and enable us to build powerful, insightful business strategies that are based on concrete research.
Custom Approach - "Operating Partnerships"
PPMC's custom approach allows operating partnership programs where PPMC becomes a part of a client's value chain by participating in their ongoing day-to-day operations. Like FedEx® or UPS® partner to provide client shipping services, PPMC runs ongoing client initiatives such as sales effectiveness initiatives including mystery shopping programs, variable holdback programs, sales incentive programs, point of sale kiosk programs, brand image element leasing programs and co-op advertising programs. This approach allows PPMC clients to respond quickly to rapidly changing marketplace conditions without risking conflicting internal priorities or adding overhead.
Superior Service, Personalized Attention
PPMC is small enough to afford clients the personal attention and flexibility sought out by top industry executives. Think "Ritz Carlton®" service. We are nimble, and get things done quickly, without bureaucracy.
The PPMC team prides itself on its friendly, high-energy, positive, can-do, "team player" attitude. We love what we do and it shows.